AI tools for businesses by Gayatri Agrawal

AI tools for businesses by Gayatri Agrawal 

Fueled by her curiosity and creativity, Gayatri Agrawal founded ALTRD, a company that designs customized AI tools for businesses.
 up in a vibrant, business-focused family in Kishangarh, Odisha, her early life significantly influenced her entrepreneurial journey.
 Growing up in a vibrant, business-focused family in Kishangarh, Odisha, her early life significantly influenced her entrepreneurial journey.

 In her tier-three town, she spent her childhood watching her father, uncle, and grandfather conduct business over the phone, unknowingly nurturing her entrepreneurial spirit.

 "I often played games where I pretended to negotiate sales calls," she shares with HerStory.

 Aware that Kishangarh offered no schooling beyond the 10th grade, Agrawal's family relocated to Visakhapatnam in Andhra Pradesh when she was in seventh grade.

 As the eldest of three siblings and the first girl in her family, Agrawal grew up with high expectations, which she transformed into a passion for learning and creativity.

With a natural inclination towards business, she opted for Commerce in her senior school years, but soon found her true passion in design and architecture.

 This newfound interest led her to pursue a five-year architecture degree in Mumbai, where she unexpectedly discovered coding while delving into digital architecture.

 This experience unveiled a realm of opportunities, merging her creative talents with technological skills. "Architecture provided me with a solid foundation in creativity and problem-solving, but learning to code during that time offered me a fresh perspective on innovation," she reflects.

 The inspiration for ALTRD emerged during the COVID-19 pandemic, as she freelanced for international clients from her hometown and witnessed the rise of data, AI, and ML as transformative forces in various industries.

 "I noticed a gap where companies relied on five or six generic tools to accomplish a single task. We aimed to develop tailored AI solutions that effortlessly streamlined workflows," she explains.

The firm focuses on crafting custom AI tools for various businesses, ranging from retail recommendation bots to technology-driven marketing initiatives.

 Unlike standard tools, these AI solutions are specifically designed to meet each client's unique data and requirements, according to Agrawal.

• For instance, the company recently launched a bot that enables users on e-commerce platforms to provide input on personalized searches—like needing a bag with a laptop compartment and a water bottle holder for a short trip, or a specific garment for a particular body type—and receive accurate recommendations.

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